Chris Taylor and Grime Gran, aka Margie, have been out and about, speaking to Brits about their quirky body part nicknames in a bid to break down taboos
TV personality Chris Taylor and content creator Grime Gran, aka Margie, have been out and about, speaking to Brits about their quirky body part nicknames. From “footsies” to “trotters” and everything in between, Chris chatted with people across London to find out the unusual—and often hilarious—terms they use when referring to certain parts of their anatomy.
The playful chat formed part of a recent research commissioned by Sure Whole Body Deodorant which revealed four in ten Brits often feel embarrassed about the smell of their body parts, with areas other than their armpits likely to leave them feeling the most self-conscious.

Chris Taylor quizzes Brits on what they call their private parts
Among some of the nicknames uncovered in the research were light-hearted terms like “tummy” for a stomach (used by 40% of Brits) and “food baby” (14%). When it comes to feet, those in the South were likely to call them “footsies” (30%), while Northerners opt for “trotters” (25%).
While 49% say these nicknames are just for a laugh, 30% use them to feel more comfortable with their bodies, and one in 10 give them nicknames in a bid to mask the embarrassment.
“I’ve been in my fair share of sweaty situations – and it definitely helps to break the tension by using a nickname,” Chris said. “Having chatted to Londoners, it’s clear we all get embarrassed when we don’t feel fresh.”
Seven out of ten are concerned about body odour in areas other than their underarms, a worry dubbed ‘FOBO’ (Fear of Body Odour), and the research revealed that women were more likely to be concerned about this more than me.
But overall, most people avoid standing close to others, hugging loved ones, or becoming intimate with a partner when they’re worried about body odours.
Alice Duffill, representing Sure Whole Body Deodorant, which utilises odour adapt technology to combat various types of body odours, stated: “Our research shows Brits have a cheeky sense of humour when it comes to their own bodies.
“But these playful nicknames aren’t just for fun as they also help people speak more confidently about their bodies.
“Our research found that nearly half of Brits admit to fearing B.O. as a result of sweating, so we’re proud to launch a UK-first product to help Brits feel confident in their bodies.”
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