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Article created by: Denis Krotovas

With technological innovations seemingly breaking the speed of sound, it’s easy to believe that we’re always on the verge of revolutionary breakthroughs. The hype machine tells us that thing X or Y is going to “change the game”, and, most of the time, many of us fall for it, especially at the early-adopter end of the bell curve.

Someone asked an online community, “What was supposed to be ‘The Next Big Thing’ but totally flopped?” and netizens didn’t hold back with their answers. From NFTs to Cybertrucks, here’s a collection of some of our favorites.

More info: Reddit

Smartphone displaying Google search page with blurred Google logo in the background, illustrating search for next big thing flops.

Google+ was supposed to be facebook big rival.

BituminousBitumin reply:

It couls have been if Google hadn’t fumbled so hard. It came about at a time when Facebook was making some very unpopular changes. The platform was actually really good.

Powerful-Papaya-2411 , Shutter Speed Report

Futuristic electric truck on display indoors with people nearby, representing a next big thing flop in technology. Cyber truck.

WeeklyMath9 reply:

They’re just so ugly. I always felt like the design team stopped like 25% in and said “we’re done”

Ok-Resort2364 , Maxim Report

Young woman riding a Segway on a city street, representing popular tech trends that ended up being total flops. Segway.

vikki_1996 reply:

SNL news once discussed the Segway launch by saying ‘this amazing invention is going to revolutionize…the way people get hit by cars.’

anon , freepik Report

Vintage blue and white iBook running Mac OS 9, an example of tech hailed as the next big thing but became a flop. Y2K.

peternormal reply:

Y2k might have been the last time we listened to scientists as a society.
It happened, and it would have been bad, but we knew it was going to happen and put resources into fixing it ahead of time.
As someone who worked in banking software at the time. It was a big big deal, the fact that nothing happened was a testament to executives and the government actually believing computer scientists and spending money to fix the issue.

realheadphonecandy , Ben Szymanski Report

Laptop displaying a webpage with a cup and sandwich menu on a wooden table, illustrating tech flops and trends. AI. Mark my words.

Tech companies are already tempering expectations.

wagwa2001l reply:

AI shares a lot in common with Flat Earthers – it doesn’t have the ability to distinguish good information from bad and so mostly just regurgitates garbage that confuses some people into thinking it’s intelligent.

RiskyMFer , Emiliano Vittoriosi Report

Person holding a Nokia smartphone displaying apps, illustrating one of the next big thing flops in technology history. Windows phone.

Rikers-Mailbox reply:

Had one, loved it. I was so disappointed that MSFT whiffed the smartphone afte being the leader for so long.

Repulsive_Side2492 , JÉSHOOTS Report

Man with curly hair and beard holding a microphone, representing the next big thing that ended up being a flop. Russell Brand. When that dude hit the States he was shoved down our throats from all angles. Good to see he failed.

mcrib , WikiMedia Report

Man wearing a virtual reality headset in an office setting, illustrating technology once hailed as the next big thing flop. Virtual reality, like two or three times.

LordsOfFrenziedFlame reply:

I wouldn’t say it flopped. It comes in waves, with each wave bringing progress

WranglerNew673 , Azwedo L.LC Report

Sony MiniDisc player and red MiniDisc on a wooden surface, representing technology flops once hailed as the next big thing. Minidisk.

BlacksmithInformal80 reply:

Early 90’s my uncle took me out with him to rent some CDs (yeah you could rent CDs), and he pointed to some stand and said “those are the wave of the future. They’ll replace CDs in a few years”. They were mini disk. The first last and only time I had ever heard of them.

Tasty_Celery_5124 , Bodega Report

Man wearing augmented reality headset indoors, representing innovative technology often hailed as the next big thing flop. Augmented reality glasses.

eac292625 reply:

They still have limited use in warehouses. We use them to quickly show item info and they’re really cool for that.

Dakota1228 , patrickdaxenbichler Report

A diverse group of people raising clenched fists expressing passion and unity in a protest about the next big thing flops. Democracy.

Carma_626 reply:

I wouldn’t say democracy failed. Of all the forms of government it seems to be the lesser of evils.
No regime is going to be flawless. As long as humans are involved, with their greed and self interest, it is virtually impossible to have a fair and equal government body.
If only the general population weren’t so completely stupid…

RamblinLamb , Drazen Zigic Report

Curved gaming monitor displaying a multiplayer car soccer game setup with keyboard, mouse, and a Nintendo Switch on a wooden desk. Curved screen TVs. I thought I was in the future the first time I saw one of those.

makinglunch , XDA Report

Hand holding physical coins representing cryptocurrencies Bitcoin, Ethereum, and Ripple as examples of tech flops. I would argue Blockchain never attained its promise of a transformative technology. I would not be surprised if Bitcoin ends up in the same place.

AusTex2019 , Worldspectrum Report

Hand holding an HD DVD disc in a red case, showcasing an example of technology hailed as the next big thing but became a flop. HD DVD lost out to Blu-ray pretty spectacularly.

No-Author-2358 reply:

The picture quality of Blu-ray is amazing. So much better than DVD.

_paaronormal , OkBluejay5742 Report

Person fueling a white car at a gas station, illustrating a concept related to next big thing flops. I remember when I was in middle school during the Bush administration we were told about how great hydrogen fuel cells were going to be and how every car would run on them. Haven’t heard much about hydrogen fuel cells since.

Pometacomet , Getty Images Report


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